PetSafe

Petsafe has engaged us to manage their ongoing PR & influencer activity. We also do additional social media campaigns and print work as required for key product launches. 

petsafe-logo.jpg
PR Retainer, Social Media Campaigns & Print

PR, Influencer & Ambassador Activity

Social Media Campaign: "Open World Dog travel"

PetSafe wanted us to generate awareness and sales of their 'Static Collars' in the Australian market for the first time combined with their pet doors as a solution to giving dogs more freedom around homes with no fences. 

Based on the insight that pet owners want their pet's to feel freer and happier (as long as they are safe) we created a campaign about a fictional 'Dog Travel' agency that could offer amazing backyard travel packages  thanks to these PetSafe products opening up this new opportunity.

The campaign successfully achieved 3X sales online (over the e-com campaign target) and supported sales in many major Pet Stores across Australia.

170829_PetSafe_OWDT_logo_v4_small.jpg

Main Facebook Campaign Video 

Static Collar Demo Video (with campaign intro)

Logo Design

Pet Door Demo Video (with campaign intro)

owdt_posters.jpg

Print Poster Graphic Design